Two veteran-owned companies have joined forces to help fellow service members.
Born Primitive and Black Rifle Coffee Company aim to raise $25 million to erase medical debt for more than 10,000 veterans.
Both businesses donated 100% of profits from Nov. 7 through 11 toward the goal.
The debt relief process is underway through ForgiveCo.
The companies hope to have the medical debt cleared by Christmas and plan to expand the campaign in future years.